St. Moritz Watches

From the outset, St. Moritz specialized in high quality sports watches, producing their own designs and also acting as agents for some well-known Swiss brands like "Breitling" and "Revue Thommen". They developed a strong OEM clientelle, designing, manufacturing and servicing durable watches for a number of clients under their own brands. Their clients include some of the most prestigious sports chains, catalog companies and automobile makers in the world.

Their own watch collection expanded slowly but steadily, based on their reputation for providing customers with unparalleled value for their money. Nobody is tougher on watches than SCUBA divers, so it is no coincidence that St. Moritz has become particularly well known as a manufacturer of high quality divers' and watersports watches.

By the early 1990's, St. Moritz decided to focus on their own Momentum® and St. Moritz Brands, and gradually relinquished agencies for other watch lines. They have become market leaders in the specialty SCUBA market segment, with an unmatched selection of different models, technologies and price ranges. St. Moritz's expertise in waterproof watches has also allowed them to expand into related specialty sports, like paddling and surfing with an emphasis on functional, legible watches that are built to withstand the accompanying rigors related to those sports.

While the movements in a St. Moritz watch come either from Switzerland or Japan, they source components for their watches worldwide. It is not unusual to find a St. Moritz watch using a swiss movement, a Japanese steel case and a deluxe Italian leather band. Their goal is to provide the best quality and value by sourcing their watch components from the best makers around the world.

St. Moritz continues to strive to put the best into their products, spending extra time on even the smallest details, so that their watches will truly be "a little out of the ordinary".